La Marzocco, a leader in the production of handmade espresso machines since 1927, with headquarters near Florence, is pleased to announce the opening of La Marzocco China, with longtime local partners Gordon Chang, Douglas Chang and Ivy Yuan.

The branch opening coincides with the Hotelex tradeshow in Shanghai (28-31 March), where La Marzocco will be situated at booth number E6D60 and celebrating its 90th Anniversary.

La Marzocco China’s office and showroom is situated in Tong Ren Road district, in the Silver Tower of Jiu An Plaza 258, and run by a team of industry professionals who – through dedicated initiatives, events and education – work to promote and support the local specialty coffee movement across the nation.

“Since my debut as a La Marzocco partner, I have always expected from myself and my company to act as a La Marzocco branch. I have always preached the team to pride itself in being part of the La Marzocco family, and upheld the importance of nurturing relationships throughout the local community.

La Marzocco China is definitely the next step we have been looking to take, and through our years of experience, I believe we shall succeed as a whole.” – Gordon Chang

“This branch opening symbolizes the beginning of a new era, where specialty coffee is ready to take on the mass market coffee brands that are currently dominating the Chinese market.” – Douglas Chang